Imaginary Agency

Year 2020

Service Rebrand

Location London

Intro

Imaginary Agency, based in London, breaks away from traditional business models to serve a global market. They take advantage of the digital landscape to enhance communication for all types of organisations, employing sensitivity, passion, creativity and web tools to digitise brand identities. An interesting detail of this visual identity is that the brand does not have a defined color palette, but a definition of saturation, that is, you can use any color in the color spectrum as long as it has a saturation between 70 and 100%. Incorporating variations in animated GIF format, showcase their digital expertise.